Our expertise

Discover the expertise of Drive Innovation Insights.​

DII-DRIVE INNOVATION INSIGHTS, founded in 1993, is a B2B events and editorial content agency specializing in the animation of C-level audiences. We support leading European companies in the design, production and promotion of their professional events and editorial content, and in the acceleration of their thought leadership strategies.

What sets us apart? A C-level audience, a forward-looking and innovative editorial approach, and a pan-European reach!


Event management

Event management

With 30 years of event expertise in major European markets (Paris, Brussels, London), DII is the ideal partner to help you design, promote and produce your business meetings*!

Needs analysis, strategic recommendations, search for speakers or financial partners, promotion, logistical organization: our team of experts is at your service!

The advantages of our offer?

  • A C-level approach
  • In-depth knowledge of the main European business and political ecosystems
  • An editorial team dedicated to your event design
  • A seamless event experience

*(conferences, workshops & debates, VIP dinners, workshops, webinars, working groups…)


Editorial strategy and brand content

Editorial strategy and brand content

Training, informing and developing skills are the purpose of our agency. What sets us apart? An in-house editorial team, specialized in B2B news and experts in each function addressed, in constant contact with the leaders of the biggest French and European companies.

Our editorial offering in a nutshell:

  • Information watch on current events and the ecosystem
  • Investigation of topics, search for strategic themes
  • Definition of the editorial line
  • Development/writing of event programs, based on key insights and interviews with the market
  • Hosting professional meetings
  • Production of B2B content and key insights for our various audiences: articles, interviews, videos…


B2B Clubs Animation

B2B Clubs Animation

Bringing European C-level communities to life has been DII’s expertise for nearly 30 years. Every year, our agency brings together over 5,000 French and European decision-makers at our B2B events (conferences, workshops, talks, webmeetings) and informal gatherings (breakfasts, webmeetings, afterworks), organized by function (Communications, Data, Finance, Marketing…) or by sector (healthcare, banking/insurance…). We support these audiences throughout the year, with regular meetings and value-added events.

This animation can be produced on your own brand, or on behalf of our partners.

The benefits of this offer?

  • Create a continuum of meetings between members of the same ecosystem or function
  • Bringing together C-levels from different sectors and countries
  • Facilitate exchanges and networking between members
  • Enable our partners to benefit from privileged, regular contact with our club members


Speaker sourcing

Speaker sourcing

Our editorial team selects, interviews and recruits pioneering speakers, and keeps a daily watch on the profiles of each sector, both today and tomorrow.

Our speakers are the pillars of our events, and are therefore involved throughout the year in the reflection, co-construction, promotion and presentation of our events, as well as in surveys, interviews and barometers carried out on our behalf or that of our customers.


Key Account Marketing Strategy

Key Account Marketing Strategy

Increase your visibility, generate leads and engage your C-level audiences with a multi-channel strategy and a qualified database.

Our Marketing & Communication team will design the right strategy for your needs, analyzing the target, deploying the dedicated marketing mix and engaging your C-level audiences, with the aim of increasing your visibility and supporting your teams in achieving their objectives.


research & analysis

research & analysis

Investigate, measure and collect the stakeholders of our customers and partners, compile the data and propose a fine, calibrated analysis to serve your strategic needs, in France, and in Europe!

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