SHELL X DII + POLITICO Spotlight

B2B Marketing | Networking | Event Management

Challenge

How can DII support SHELL in hosting a virtual event on Recharging infrastructures with the European Commissioner for Transport, the MEP, rapporteur on the AFIR Regulation  & Shell and Mercedes Benz’s CEOs ?

How might DII work hand in hand with POLITICO to integrate its journalism and brand within the program while preserving its independence?

DII’s Answer

One custom program featuring:

  • An expert panel with 4 speakers
  • A POLITICO Spotlight with 2 speakers

For all SHELL segments

  • Editorial Content
  • Speakers and Moderators Sourcing
  • Audience Recruitment (POLITICO reaching out to its own audience, DII reaching out to the remainder of Shell’s target audience)

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